Partner plan, for agencies and resellers

Sell restaurant apps under your own brand

Give every restaurant you work with its own ordering app and a kitchen screen, in its own colours. You set the price and keep the difference. We build the software, host it and keep it running.

  • Your brand, not ours
  • You set the price
  • No setup fee, no commission
The kitchen screen: every order with its timer
The restaurant's own ordering app

The ordering app and the kitchen screen, in one

An ordering app takes the order. Carte also puts it on the kitchen screen that cooks it, and tells the guest when it's ready.

1The guest orders

The restaurant's own app: its menu with photos, from a table QR code, for pickup or delivery. Guests can build their own pizza, burger, taco, ceviche or pollo a la brasa.

The guest orders

2The kitchen cooks

Every order lands on the kitchen screen with a timer, on any tablet, laptop or phone. One tap marks it ready.

The kitchen cooks

3The guest knows

The guest watches the order move, live, and their phone tells them when it's ready.

The guest knows

What you get as a partner

Your brand, not ours

Each restaurant's app, kitchen screen and staff app carry the restaurant's name and colours. Brainy's name is not on them.

Your price

You buy at the partner price and sell at yours. ChowNow, Owner.com, Popmenu, Menufy and Flipdish charge restaurants $119 to $499 a month, most with a fee on each order too.

A demo in a minute

Make any restaurant's app, with its logo and colours, before you pitch them. It stays on Free under your brand, and costs you nothing until you put it on a paid plan.

The kitchen comes with it

An ordering app takes the order. Ours also puts it on a kitchen screen with a timer, and tells the guest when it's ready.

No setup fee, no commission

Your team adds each menu with our tools. Restaurants keep the money from every order.

We run the software

Hosting, updates, fixes and new features. You look after the restaurant; we look after the app.

How it compares

What restaurants pay for a branded ordering app, and what comes with it.

What the same busy restaurant pays a month

600 orders a month (20 a day) at $25: online ordering with table QR codes. Card fees left out for everyone.

  1. Carte$79Kitchen screen, table QR and unlimited orders included, no fee on any order; billed yearly, or $99 every 3 months
  2. Square$79$49 plan + $30 kitchen screen; every card must go through Square
  3. Flipdishfrom $119yearly plan; plus a % of each order and table QR, neither listed
  4. Menufy$14912-month plan; guests pay a fee on each order, amount not listed
  5. UpMenu$188$169 unlimited plan + $19 table QR; no kitchen screen yet
  6. ChowNow$319Grow, the plan with table QR, billed yearly; setup $119 to $499
  7. Popmenu$209 + $600 on orders$159 plan + $50 ordering, yearly; $1 an order, yours or your guests'
  8. Owner.com$499 + $750 their guests payflat plan (the 5% plan would be $999); guests pay 5% on top

The same orders through DoorDash delivery: $2,250 to $4,500 a month, 15% to 30% of every order.

What it costs

AppFrom, a monthFees on each orderSetup and contract
Carte$79 a monthbilled yearly, or $99 every 3 months; partners pay lessNoneNo setup fee for partners; month to month
ToastAdd-ononline ordering is extra on a Toast POS plan; price not listedCard processing, Toast's ownToast hardware; renews yearly
Square$0QR ordering and KDS need the $49 planCard 2.9 to 3.3% + 30¢ onlineNone; cancel anytime
ChowNow$229billed yearly; $249 monthlyCard 2.95% + 29¢; an optional 99¢ guest feeSetup $119 to $499; renews
Owner.com$249plus 5% an order; or $499 flat5% on the $249 plan, and guests pay 5%Month to month
Popmenu$159 + $50plan billed yearly, plus online ordering$1 an orderNo setup fee; monthly or yearly
Menufy$149on 12 months; $179 monthlyA guest fee; card 2.75% + 30¢12 months, or month to month
Flipdish$119billed yearly; $149 monthlyA % on each order; rate not listedSetup fee; 12 months, renews
UpMenu$4975 orders a month; $169 unlimited$1.90 for each order over the planNone; no contract

What comes with it

AppKitchen screenOrder from the tableTable bookingsDish built on screen
CarteYesIncluded, on any tablet or phoneYesYesRestaurant planYesPizza, burger, taco, ceviche, pollo a la brasa
ToastOn their hardwareToast KDS, priced on a quotePaid add-onMobile Order & PayPaid add-onToast TablesNot listed
SquarePaid add-on$20 to $30 a month a screenYesOn the $49 planThrough another appOpenTable and othersNot listed
ChowNowNot listedOrders go to a tablet or your POSYesFrom the $319 planNot listedNot listed
Owner.comYesA kitchen tablet they lend you, at no extra feeNot listedThrough another appResyNot listed
PopmenuNot listedOrders go to your POS or printerPaid add-onWith the ordering add-onPaid add-onIncluded on the $449 planNot listed
MenufyNot listedOrders go to a tablet or your POSYesThrough another appA booking widgetNot listed
FlipdishOn their hardwareWith Flipdish POS, on a quotePaid add-onPrice not listedYesOn their website builderNot listed
UpMenuNoComing soon, $19 a screenPaid add-on$19 a monthPaid add-on$9 a monthNot listed

From each company's own pages, checked 14 October 2026: Toast, Square, ChowNow, Owner.com, Popmenu, Menufy, Flipdish, UpMenu. Prices change; "Not listed" means we could not find it on their pages.

Your brand: all of it built

Ready today

  • The restaurant's app shows its own name, logo and colours
  • The kitchen screen and the staff app carry no Brainy name
  • Table QR codes that open the restaurant's own app
  • A partner dashboard with all your restaurants, and one monthly invoice

Built, on once you connect your domain

  • Your own web address for every app, instead of eat.brainy.ink
  • Emails to your restaurants in your name

Roadmap

What restaurants get today, and what we are building next.

Live nowOctober 2026
  • Ordering appMenu with photos, table QR codes, pickup and delivery, live order status
  • Kitchen screenEvery order with a timer, on any tablet, laptop or phone
  • Build your ownGuests build a pizza, burger, taco, ceviche or pollo a la brasa, and see it as they go
  • Run the nightBookings, live floor plan, waitlist, stock, sales, team PINs and time clock
  • AlertsNew orders on the restaurant's phones; guests hear when it's ready
  • Seven languagesEnglish, Arabic (right to left), French, Spanish, Portuguese, German and Dutch
  • Partner dashboardAll your restaurants, your prices, your team and one monthly invoice
  • Your web addressEvery app on your domain or the restaurant's, once you connect it
  • Emails in your nameWhat restaurants receive comes from you, once your email domain is connected
NextJan to Mar 2027
  • Card paymentsGuests pay in the app, with tips and sales tax (January)
  • Courier deliveryEach delivery booked with a courier, where couriers deliver (by March)

Dates after today are targets. Partners hear the week each one ships.

How it works

  1. Start as an affiliateJoin in two minutes and get your link and code at once. Restaurants you bring start on Free, and you earn a share of every payment they make.
  2. Unlock your own brandOnce 3 restaurants you brought are paying, you become a partner: your brand, your price. Want it sooner? Pick your brand when you join and we check your details within 2 working days.
  3. Your first restaurantsMake each app in a minute: it runs on Free under your brand and costs you nothing. Your team adds the menu with our tools.
  4. You bill them, we bill youCharge your restaurants your price. We send you one invoice a month, only for restaurants on a paid plan.

Questions

Will my restaurants see Brainy?

Only if you choose. Sell under your own brand and their app, kitchen screen and staff app show the restaurant's own name and colours, with you as the one to call. Or sell Carte as it is, with your name beside ours. Each app opens at eat.brainy.ink/their-name until you connect your own web address in your dashboard; from then on every app opens on yours, and the emails your restaurants get come in your name.

Who builds each restaurant's app?

Your team, in minutes: make the app with the restaurant's logo and colours, then add every dish, photo and price from the staff app. If you'd rather we built it, we can.

Can a restaurant have an ingredient you don't have yet?

Yes. Every ingredient on a build-your-own dish is a real photo we make for it: ask for prawns, tuna or anything else in your dashboard and we make it. Three new ones a month are free, and packs cover more, cheaper each the bigger the pack. Each one we make joins the library, so the next restaurant that wants it has it.

What do partners pay?

A monthly price for each restaurant on a paid plan, well under what restaurants pay us direct, with no setup fee. A restaurant on Free costs you nothing. The numbers are in your dashboard as soon as we approve you, within 2 working days of joining.

Do restaurants need new hardware?

No. The kitchen screen and the staff app run in the browser on any tablet, laptop or phone they already have.

Can guests pay by card in the app?

Not yet. Today guests pay at the counter, or when their delivery arrives. Card payments with tips and sales tax are on the roadmap (target: January 2027).

Moving restaurants off GloriaFood?

GloriaFood closes on 30 April 2027, its white-label partner programme included. Carte runs under your brand too, with a kitchen screen and no fee on any order. Tell us how many restaurants you are moving when you join.

Who supports the restaurants?

You answer their first questions, because you know them. We back you up and fix anything in the software.

Become a partner

Everyone starts as an affiliate, free, with a link and a code. Your own brand unlocks once 3 restaurants you brought are paying, or sooner when our team approves you. Two minutes, a code by email, and your dashboard is open.

How do you want to partner?
How many restaurants do you work with?

or

Free to join. Your dashboard opens right away and your free apps cost you nothing; we check your details within 2 working days, before your restaurants go live on a paid plan.